RTB (REAL-TIME BIDDING) PARA LEIGOS

RTB (Real-Time Bidding) para Leigos

Programmatic direct: This type skips the auction process entirely, allowing publishers to sell directly to specific advertisers at a fixed eCPM.Monetize even small media with low traffic or narrow audience. Define a minimum acceptable price for their inventory by setting a price floor. Earn the highest price for each impression by selling it at mu

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